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Great Britain VAT Rates and Taxability Reference

Look up Great Britain VAT rates, the 20% standard, 5% reduced, and zero rate, and how Kintsugi treats SaaS, discounts, shipping, and price display.
Updated 4 days ago

Statutory VAT Rates

Field

Value

Standard rate

20%

Reduced rate

5%, applied to specified goods and services including domestic fuel and power, and certain energy-saving materials

Zero rate

0%, applied to specified goods and services including most food, books, children's clothing, and exports of goods, with input VAT recovery available

Exempt supplies

Specified supplies including insurance, certain finance, and certain health and education services, with no input VAT recovery

Special-rate regions

None. The same rates apply across the whole United Kingdom

Currency

Pounds sterling (GBP)

Conversion rate for other currencies

HMRC accepts the published monthly rate, the spot rate on the date of supply, or an agreed alternative applied consistently

The difference between zero-rated and exempt matters to your figures. Both mean you charge no VAT to the customer. Zero-rated sales count toward your registration threshold and let you recover input VAT. Exempt sales do neither.

If you make both taxable and exempt sales, Kintsugi further limits how much input VAT you can recover overall, in proportion to that mix. This limit is known as the pro rata coefficient: the VAT you can claim back is reduced by the ratio of your non-exempt sales to your total sales. Kintsugi calculates that ratio from your own sales data rather than asking you to enter it. It sets a provisional ratio for the year from your prior-year sales, or 100% if you have no prior-year sales, applies it consistently across the filing periods in that year, and corrects it once your actual full-year sales are known. Businesses with no exempt sales are unaffected.


Supported Product Categories

Kintsugi calculates Great Britain VAT for the B2B SaaS and B2C SaaS categories. Treatment depends on where you are established and whether you are registered.

Field

Value

B2C SaaS, seller registered in Great Britain

20%

B2C SaaS, non-established seller with a Great Britain registration

20%

B2C SaaS, non-established seller with no Great Britain registration

No VAT charged, because you cannot charge VAT before your registration takes effect. Consumers cannot self-assess, which is why the £0 threshold matters

B2B SaaS, non-established seller selling to a VAT-registered UK business

0%. Your business customer accounts for the VAT itself under the reverse charge, whether or not you are registered

B2B SaaS, seller established in Great Britain selling to a UK business

Domestic business-to-business supplies are standard-rated. Confirm your position with us, because Kintsugi's Great Britain rules are configured for the non-established seller case

Sales to consumers outside the UK

No UK VAT. The supply may be taxable where your customer is

Sales made through a third-party marketplace or platform

The platform accounts for the VAT on the supply, not you

Categories other than B2B SaaS and B2C SaaS

Not supported. Kintsugi does not calculate Great Britain VAT for these

Digital services supplied by an overseas business to UK customers are liable to UK VAT on consumer supplies. That is the single most useful sentence in this table: as a non-established seller, your consumer sales drive your UK VAT, and your business sales usually do not.


Discounts and Adjustments

VAT is charged on what you actually receive, so a discount reduces the VAT rather than creating a separate supply. What matters is whether the discount lands on the original invoice or after it.

Field

Value

Discount shown on the original invoice

VAT is calculated on the discounted amount

Discount given after the invoice, including prompt-payment discounts

Issue a credit note referencing the original invoice. The VAT adjustment lands in the period the credit note is issued

Vouchers and gift cards

A single-purpose voucher is taxed when sold. A multi-purpose voucher is taxed when redeemed

Loyalty points redeemed as payment

VAT is calculated on the cash portion only. Issuing points is not a taxable event

Manufacturer rebate paid to the buyer

Does not reduce the retailer's VAT base. The retailer charges VAT on the full sale price

Refunds and cancellations

Handled by credit note, and deducted from your threshold figure at the credit note date

Bad debt relief

Available on VAT already accounted for on an unpaid invoice, subject to HMRC conditions. Kintsugi does not calculate bad debt relief


Shipping, Ancillary Charges, and Rounding

Field

Value

Shipping, insurance, or gift wrap supplied with the goods

Taxed at the rate of the underlying goods or services

Shipping supplied separately

20%

Shipment containing items at different rates

Apportion the delivery charge across the items by value, unless one item is clearly the principal supply

Rounding direction

HMRC permits rounding down to the nearest whole penny on a total VAT figure, or arithmetical rounding applied consistently at line level

Rounding granularity

Whole pence


Price Display

Field

Value

Consumer prices

Shown VAT-inclusive

Business invoices

Shown VAT-exclusive, with the VAT amount stated separately

Reverse charge invoices

Show no VAT amount, and state that the customer is liable to account for the VAT

Why it matters

Your business customer needs the VAT stated separately to recover it, and a reverse charge invoice needs the wording to explain why no VAT is shown


Import Thresholds for Goods

Field

Value

Commercial de minimis

None. Low value consignment relief was withdrawn, so every commercial consignment is taxable

Consignments of £135 or less

VAT is due at the point of sale rather than at the border, and the seller or the marketplace accounts for it

Consignments above £135

Import VAT and customs duty are due at the border, on the customs value including shipping and insurance

Postponed VAT accounting

Available to UK VAT-registered importers, allowing import VAT to be accounted for on the return rather than paid at the border. Kintsugi handles this: upload the purchase with a VAT paid amount of 0, and Kintsugi accounts for the import VAT and recovers the recoverable portion on the same return

Kintsugi's role

Kintsugi does not calculate or file for goods sold into Great Britain. Import VAT you paid at the border is separate from input VAT and is not calculated. Import VAT under postponed VAT accounting is the exception, because it is accounted for on your return rather than at the border


What Is Not Included Here

  • Product categories beyond B2B SaaS and B2C SaaS. Kintsugi does not calculate Great Britain VAT for other categories, so no rate is published for them here.

  • The full HMRC rate schedule. The reduced-rated, zero-rated, and exempt lists are long and item-specific. This page gives the rates and the representative examples, not the complete schedule. HMRC publishes the full lists at gov.uk.

  • Input VAT recoverability percentages. Kintsugi calculates how much of the VAT on your uploaded purchases you can recover. Recoverability is held per combination of product category and country, can be anywhere from 0% to 100%, and is treated as fully recoverable where no percentage has been set. It is not a separate VAT rate, so no percentages are published here, and it is maintained by Kintsugi rather than set by you. For how recovered input VAT reaches your return, see Great Britain VAT Filing and Payment Reference.

  • VAT special schemes. Flat Rate, Cash Accounting, Annual Accounting, and the retail schemes change how VAT is calculated. Kintsugi calculates on standard VAT accounting.

  • Northern Ireland goods rules. Not yet in scope.

  • Penalties and interest. Kintsugi does not calculate HMRC late-registration, late-filing, or late-payment charges.

  • When you must register. See Understanding Great Britain VAT Registration Triggers and Thresholds.

This article is general information about how Kintsugi works, not tax advice for your specific situation.


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